GlassBuild is next week! If you are thinking about how to promote your company’s presence at the popular tradeshow, I have some ideas for how you can do so on social media before, during and after the fact. Use the next few days to plan ahead, schedule some content and pack everything you need before you leave town for Las Vegas. And don’t forget to make sure your phone is logged into your company’s social media accounts in advance, so you don’t have to scramble...

The Ontario Glass and Metal Association (OGMA) used to have a regular get-together at Woodbine Racetrack in Toronto. Having no idea of the difference between a good horse and a bad one, I never bet much but I did usually go for the chance to have a beverage with my friends in the glass business. And as so often happens over a beverage, a great idea came up. This was in 2012, so I was still fairly new to the industry. I was chatting with...